Managing your assets Covid-19

COVID-19 Checklist for Digital Assets

With everything that is going on, it couldn’t hurt to provide a COVID-19 Checklist for online. Amongst everything that is occurring with COVID-19 (Coronavirus) managing your digital and online assets are some of the best ways to update your customers/clients. Using your local business profile such as Google My Business, your website and Schema Markup/Structured Data can be extremely useful for posting updates for customers searching for your business. I’m sure you’re in the same Read more…

Reddit

Is Reddit your next marketing channel

Reddit Is Fast Becoming an untapped Marketing Channel with massive potential Reddit is one of marketing’s great underutilised opportunities. Much like Tik Tok before it exploded Reddit is fast developing its online offerings. According to Alexa, it’s the fifth top digital property Australia giving it some added clout if you’re considering adding it to your marketing mix. Currently, Reddit trails the big three, Google, Facebook and YouTube in Australia. Some of its impressive stats include Read more…

Mobile first Google

Google Ranking Mobile First by September

Google to rank your website mobile-first. It’s finally happening and you better get yourself prepared for September 2020. Google has announced that it will start indexing all websites by their mobile versions beginning in September. So that means if your site isn’t mobile-first your SEO and as an extension, your Google Ad campaigns will begin to suffer as they get punished by Google. What is mobile-first mean? Mobile-first indexing essentially means that Google will not Read more…

FAQ markup guidelines Tighten by Google – What that means for you

How does this change impact your FAQ pages & Schema? Recently Google updated its content guidelines for the FAQ schema Which essentially means you are unable to markup the same question and answer across multiple pages on your site. The search engine behemoth has instead recommended marking it up one page to avoid duplication. The new guidelines Google posted its new guidelines stating: “If you have FAQ content that is repetitive on your site (meaning, the same Read more…

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